Work
Cross-functional product development through multi-disciplinary design leadership and systematic iteration.
My approach combines strategic thinking with hands-on doing, everything from delivering design systems to leading a holistic product development life-cycle.
I focus on connecting situational context to organizational purpose, building accessible experiences that drive measurable impact.
- 18+ Years of experience
- 10+ Years in leadership
- ~100 Largest org managed
- ~150 Performance reviews
- 40+ Promotions awarded
- ~40 Teams managed
Selected Work
I've built a diverse career over 18 years—contributing individually as a designer to leading organizations of over 100 diverse people & roles. This showcase focuses (mostly) on the last few years of my independent practice—running my studio and taking on select freelance and consulting projects.
Building Voltron
0 → 1 mission management platform
Scaling Pulse
Product transformation during hypergrowth
Designing Neuroflex
Tokens and components for neurodivergent product
Redesigning Onboarding
From system setup to immediate value discovery
Calibrating Moon
Shifting operations towards data-informed culture
Pitching Trailmarks
Indie game dev studio seeking partnership
Experience
Product Design Lead Strategi Consulting
Design Systems & UX Consultant Leantime.io
Business & Design Consultant Moon Audio
Co-founder Poet & Scribe
Director of Product Development Booking.com
Freelance Self-employed
Manager of Product Development Booking.com
Senior Product Designer Booking.com
UX Designer Booking.com
Designer Smashing Boxes