URL: https://www.gov.uk/guidance/government-design-principles#do-the-hard-work-to-make-it-simple
The UK government's design principles and examples of how they've been used.
- Start with user needs
- Do less
- Design with data
- Do the hard work to make it simple
- Iterate. Then iterate again.
- This is for everyone
- Understand context
- Build digital services, not websites
- Be consistent, not uniform.
- Make things open: it makes things better.